Okay, sorry, that original post was actually a note to myself for a paper I'm writing for my Critical Theory class. We're to pick a specific area of advertising and analyze it in regards to what basic human need they are manipulating. I picked perfume ads. Have you seen them? They're absolutely the most sexually explicit of any of the ads. I'm focusing on the Dolce & Gabbana, AXE, and Diesel cologne ads.
Here's a huge database of perfume ads from the 80s to present:
http://perso.orange.fr/imagesdeparfums/en/
In a lot of the ads the models seem like they're drugged, suddenly caught in ecstasy. extremely surreal. extremely sexual.
Here's the AXE website. It's highly offensive to women but also pretty funny. It's all in how you look at it. Check out their video for AXE Vice. It's pretty well done.
http://www.theaxeeffect.com
Here's for Diesel cologne. My friends and I saw them while watching the Office last week. A lot of them are basically snapshots of what Diesel thinks is manhood. IN FACT, FOR THE FRAGRANCE PART OF THE WEBSITE YOU HAVE TO CERTIFY THAT YOU ARE OVER 21. What the hell?
http://www.diesel-fragrances.com/_en/_us/index.aspx
i hate you for axe-ing me.... not cool
ReplyDeleteFrom what I can tell you have to be 21 because of the online dating possibilities.
ReplyDelete"so...how did you and rich meet?" "well, one night we both logged on to the diesel cologne website and as soon as i saw his avatar, i knew he was the one."
ReplyDelete